Seochi

Mascot of Seodaemun District Office

Seodaemun District Office, Seoul

Image: Seodaemun District Office, Seoul

Owner: Seodaemun District Office, Seoul
Division: Local & Public
Category: Local government
Region: Seoul
Profile: Compiled by the newsroom from public sources
Event: Mascot of the Year 2026

A character that adds the color of the district flower, the rose, to the district bird, the magpie. Use began in April 2023 under the 8th popularly elected administration. Used in the logo, emoticons, sculptures, merchandise and photo zones.

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Stories About Seochi

Local · Feature

Byeolsan, Joayong, Boogi and Seochi Win Grand Prizes at 2025 Character Awards

Yangju's Byeolsan, Yongin's Joayong, Busan's Boogi and Seodaemun's Seochi were among the grand prize winners. Six of the seven winners are local government characters.

Archive · Nov 2025

Local · Feature

Five Seoul Districts and the Characters They Introduced in 2023

From Gangdong District's Ums Friends to Dongdaemun District's DIDIMI, the characters start from each district's bird, flower and historic sites.

Archive · Jul 2023

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