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Mascots Take the Stage at Fall 2026 Festivals and Events

Ssiagi of Eumseong, BBOGI of Daegu and Hamo of Jinju were among the mascots out in force at fall festivals. Others appeared at a film festival and a content fair.

Archive · Sep 28, 2026

Brands

Buldak's New Mascot PEPPO Gets an Official Platform

Samyang Roundsquare has replaced HOCHI with PEPPO as Buldak's main mascot. It also opened PEPPO World.com and the PEPPO World Shop.

Archive · Jun 23, 2026

Sports · Feature

Corporate and Club Mascots Team Up With Sports Teams in 2026

Malhaeboca's Chu, Hana Insurance's Byeoljanggun and Everland's Lessy partnered with sports clubs. SSG Landers and IBK Altos put their own club characters forward.

Archive · Mar 29, 2026

Sports

KBL Picks Capybara Character Basbara as Its Youngest Mascot With 52% of Fan Vote

A capybara-inspired character won 52% of a fan vote that drew about 4,000 ballots. It becomes the youngest member of the KBL lineup.

Archive · Nov 19, 2025

Local

South Chungcheong Tourism Characters Wodi and Gadi Debut at Visit Year Opening

Wodi and Gadi made their first appearance at a welcome event at Daecheon Beach marking the start of the South Chungcheong Visit Year. The two characters also took part in a photo event with visitors.

Archive · Jan 2025

News · Feature

Characters Take Their Place at Trade Fair Booths in July 2024

Fubon Hyundai Life Insurance and Shinhan Financial Group set up booths at a character licensing fair. KT and Dongduk Women's University also put their characters forward at fairs.

Archive · Jul 2024

Business

Toss Opens Preorders for Two Catch Plush Toys, Limited to 5,000 Each

Catch, the chick character in the Toss app, is now available as two plush toys. About 540,000 people took part in a vote to choose the design.

Archive · Oct 18, 2023