Paju Installs 3-Meter Statues of Gyeonggi Sports Festival Mascot Parang
Paju City has put up statues of the mascot Parang a year ahead of the event. They stand at Geumchon Rotary and the Imjingak roundabout.
Paju City, Gyeonggi Province, installed 3-meter statues of Parang, the mascot of the 2024 Gyeonggi Province Sports Festival, at two sites in September 2023: Geumchon Rotary and the Imjingak roundabout. Parang is the mascot that symbolizes the 2024 Gyeonggi Province Sports Festival.
Paju City put the mascot on the streets ahead of 2024, the year the festival takes place. The statues stand at a rotary and a roundabout to tell passersby about the event. The 3-meter mascot now serves as the face of the festival in the middle of the road.
The promotion did not stop at the statues. Paju City ran promotional booths at the Jangdan Bean Festival and the Ginseng Festival. It kept promoting the event at local festival sites as well. The statues on the streets and the booths at the festivals worked together to spread the word. One mascot filled both the roads and the festival grounds.
Alongside Parang, Paju City also has a character named Chori. News of the statue installation and the promotional booths came from a local media report on September 15, 2023.
Sources
- 파주 지역 언론 기사pajunews.co.kr
Daily Mascot Newsroom
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Pocheon, Yangju, Paju and Gapyeong have teamed up to encourage year-end donations. The video will be released on each city's and county's social media channels.