Busan Port Authority Unveils Costume of Orca Character Haebeomi

The Busan Port Authority (BPA) made its characters Haebeomi and Ppuppu into costumes worn by people in October 2023 and revealed them on social media. The authority said it plans to use the costumes for on-site marketing at places such as Haeundae Beach and Busan Citizens Park.

Haebeomi is the Busan Port Authority's main character, inspired by the orca. It symbolizes the strength of a global port. A character built on a sea animal, the orca, serves as the face of a port agency. Its name was chosen through a public naming contest in 2021. The character was redesigned in July 2022 and launched in October 2023. About two years after getting its name, it now also has a costume that a person can wear and move in.

Besides the costume, Haebeomi has been used on social media and in sticker packs. Ppuppu is a Busan Port Authority character made into a costume together with Haebeomi. The two characters had been used as on-screen drawings. As costumes, they are now ready to go out to places such as beaches and parks.

News of the costume reveal was reported by Metro Newspaper on October 6, 2023.