Hospitals That Gained Mascots in 2025, From Bubaegi to Ilbaegi

In 2025, hospitals also created new mascots or sent their characters out to patients and the public. One hospital made its character through a staff contest, and one center held a naming contest. Some used their characters as plush dolls and mascot costumes. News came from five places between April and October.

Busan Paik Hospital's Bubaegi, Made Through a Staff Contest

Inje University Busan Paik Hospital unveiled its official character, Bubaegi, in April 2025. Bubaegi was created through a staff contest held by Whiteland, the hospital's organizational culture task force.

KIRAMS Gives Radi Dolls to Survey Participants

The Korea Institute of Radiological and Medical Sciences (KIRAMS, Korea Cancer Center Hospital) gave plush dolls of its official character, Radi, to 30 people who took part in its website satisfaction survey in May. It used the character doll as the gift for the survey event. KIRAMS is a hospital that had already made character merchandise.

Ilsan Paik Hospital's Ilbaegi, in Charge of Communication

Inje University Ilsan Paik Hospital unveiled its new mascot, Ilbaegi, at a joint hospital meeting in August. Ilbaegi is a mascot that symbolizes the hospital, created to strengthen communication between doctors and patients. The unveiling was reported on August 9.

Chungbuk National University Hospital Center Names Haru and Maru Through a Contest

Chungbuk National University Hospital (Chungbuk Regional Cancer Survivorship Center) held a contest in 2025 to name its mascot characters. The winning names were Haru and Maru. The center thanked people for their interest and participation in the contest.

National Center for Mental Health Brings Out Mascot Costumes on Mental Health Day

The National Center for Mental Health sent its mascots in costume to a Mental Health Day campaign at the outdoor plaza of COEX in Seoul in October. The center's mascots are Majuhae and Majuyo.

Mascots came from university hospitals, public medical institutions and support centers. They decided names and looks through contests, and met patients and the public as dolls and costumes. Hospital mascot news continued throughout the year, from Bubaegi in April to Majuhae and Majuyo in October.