V-League Launches Official Cheering Sticks for All Clubs, Plus 3 Merchandise-Only Characters

The Korea Volleyball Federation (KOVO) released official cheering sticks for all V-League clubs with Kofan Global in October 2025. It also unveiled three new characters made only for merchandise. Key rings, photo card holders and other items featuring the new characters are set for an official release in November. The news was reported on October 25, 2025.

League-level merchandising had been underway before that. In July, the federation sold 2025-26 season goods made in collaboration with LAP on Musinsa. The cheering sticks and the new character merchandise were the next products to come out.

The cheering stick was released as the official cheering stick for every V-League club. With the addition of three characters made only for merchandise, the federation rolled out season goods, cheering gear and character products in turn over the year. These products came directly from the federation that runs the league, not from individual clubs.

The Korea Volleyball Federation's characters are Hitdungi, Ikeo, Sseoreo, Berongi and Pangda.