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Gyeongsangnam-do Wins Top Prize at Public Character Festival Awards

Gyeongsangnam-do Provincial Government won the top prize in the government and local government category. Sejong National Arboretum's Roki, Korea National Railway's Railo and the Hanbang Family also won awards.

Archive · Oct 17, 2026

Local

Gangneung's Haseullang Draws More Than 1,000 Visitors to Bread Festival Booth

More than 1,000 people visited Haseullang's promotional booth on the opening day of the Gangneung Bread Festival. The mascot also ran a giant doll photo zone at the noodle festival.

Archive · Oct 10, 2026

Local · Feature

Mascots Take the Stage at Fall 2026 Festivals and Events

Ssiagi of Eumseong, BBOGI of Daegu and Hamo of Jinju were among the mascots out in force at fall festivals. Others appeared at a film festival and a content fair.

Archive · Sep 28, 2026

Local

Incheon's New Geomdan and Yeongjong Districts Put Mascots Front and Center

Geomdan District is bringing its mascots Geomi and Danbi to its events. Yeongjong District introduced its new mascot Yeonggeuli at its first festival.

Archive · Jul 14, 2026

Sports · Feature

Corporate and Club Mascots Team Up With Sports Teams in 2026

Malhaeboca's Chu, Hana Insurance's Byeoljanggun and Everland's Lessy partnered with sports clubs. SSG Landers and IBK Altos put their own club characters forward.

Archive · Mar 29, 2026

Local

Cheonan Steps Up Tourism Marketing With Mascots NUBI and DDOWA

The campaign began with monthly wallpapers and short-form videos. It has since expanded to Cheonan City FC home games and the Heungtaryeong Dance Festival.

Archive · Jan 23, 2026

Local

Nam District's Jangsaengi Appears at Ulsan Department Store as 2.2-Meter Figure

Nam District, Ulsan set up a promotional booth and a 2.2-meter Jangsaengi figure at Lotte Department Store's Ulsan branch. In September, ahead of the whale festival, it gave out 16 Jangsaengi emoticons.

Archive · May 1, 2024

Local

Paju Installs 3-Meter Statues of Gyeonggi Sports Festival Mascot Parang

Paju City has put up statues of the mascot Parang a year ahead of the event. They stand at Geumchon Rotary and the Imjingak roundabout.

Archive · Sep 15, 2023