Yanggu's Baekkobi Hosts Nine Scenic Views of Yanggu Pop-Up in Seoul's Yeonnam-dong

Yanggu County, Gangwon State, ran a pop-up store called "Nine Scenic Views of Yanggu, Introduced by Baekkobi" in Yeonnam-dong, Seoul, from April 2 to 6, 2025. The concept had the county's character Baekkobi introducing nine scenic spots in Yanggu. The pop-up offered games, merchandise sales and a visit verification event. Yanggu County announced the pop-up in a press release on the county website on April 1.

A second pop-up opened at a department store in the summer. Yanggu County ran the "Sightseeing Yanggu with Baekkobi" pop-up at Hyundai Department Store's Cheonho branch from August 14 to 20. In effect, the county promoted Baekkobi and Yanggu tourism in Yeonnam-dong, Seoul, in the spring and at a department store in the summer.

Baekkobi has also appeared regularly at other events. Yanggu County entered Baekkobi in the 2024 Gangwon State character popularity contest and also ran a "Catch Baekkobi" walking challenge. Yanggu County's characters include Chorongi alongside Baekkobi.