Dobong District Launches Official Instagram for Eunbongi and Hakbongi
The first post went up on April 1, 2026. The district posts webtoons and reels every Wednesday and is considering selling merchandise.
Seoul's Dobong District has opened an official Instagram account for its district characters, Eunbongi and Hakbongi, and posted its first content on April 1, 2026. The district said it runs the account by posting webtoons and reels every Wednesday, and is also considering selling merchandise online and offline.
Eunbongi and Hakbongi were developed over about a year, inspired by the ginkgo tree in Banghak-dong (the district tree) and the crane (the district bird). The district first unveiled the two characters, along with a brand song, on July 1, 2023, the 50th anniversary of the district's founding. Dobong District also has another character, Doragi.
Sources
- 서울신문 기사m.go.seoul.co.kr
Daily Mascot Newsroom
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