Search | Daily Mascot

Stories

5 articles

Opinion · Column

Mascots Do Not Have Terms of Office

Growing an existing face is harder than creating a new one. That is why it is worth more.

Nov 10, 2026

Business · Brief

Korea Customs Service's Mata Joins Public Character Goods Pop-Up at Duty-Free Store

The 11-day pop-up ran at Lotte Duty Free World Tower. Mata appeared alongside Kumdori, Hamo, Joayong and others.

Archive · May 21, 2026

Local · Feature

Byeolsan, Joayong, Boogi and Seochi Win Grand Prizes at 2025 Character Awards

Yangju's Byeolsan, Yongin's Joayong, Busan's Boogi and Seodaemun's Seochi were among the grand prize winners. Six of the seven winners are local government characters.

Archive · Nov 2025

Local

2025 Joayong Festival Draws 45,000 Visitors Over Two Days

The Joayong Festival drew 45,000 visitors over two days. Pop-up sales topped 14 million won ($10,000), more than four times the forecast.

Archive · Sep 2025

Business · Feature

Public Mascots Reach Out Through Free KakaoTalk Emoticons

The National Fire Agency, the Gangwon State Office of Education, Taebaek, Yongin and Yanggu gave away free emoticons. Most sets had 16 designs, and one reached up to 270,000 people.