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9 articles

Pouri, Byeolsan, Parangi and Gatpyeongi Film Hometown Love Donation Short Video

Pocheon, Yangju, Paju and Gapyeong have teamed up to encourage year-end donations. The video will be released on each city's and county's social media channels.

Nov 12, 2026

Local · Feature

Public Agency Characters Reach the Finals of the 2026 Public Character Festival

Public agency characters made up 42 of the 74 finalists. Pai Chai University's Naseomi received 5,160 votes.

Archive · Aug 2026

Sports · Feature

Corporate and Club Mascots Team Up With Sports Teams in 2026

Malhaeboca's Chu, Hana Insurance's Byeoljanggun and Everland's Lessy partnered with sports clubs. SSG Landers and IBK Altos put their own club characters forward.

Archive · Mar 29, 2026

Local

Cheonan Steps Up Tourism Marketing With Mascots NUBI and DDOWA

The campaign began with monthly wallpapers and short-form videos. It has since expanded to Cheonan City FC home games and the Heungtaryeong Dance Festival.

Archive · Jan 23, 2026

Business · Feature

Public Mascots Reach Out Through Free KakaoTalk Emoticons

The National Fire Agency, the Gangwon State Office of Education, Taebaek, Yongin and Yanggu gave away free emoticons. Most sets had 16 designs, and one reached up to 270,000 people.

Archive · Aug 2025

Business · Feature

South Korean Local Governments Widen Paths to Mascot Merchandise in First Half of 2025

Yangpyeong County and Bucheon City opened the economic rights to their characters. Gyeongju City cut the copyright fee for its symbols to 1%.

Archive · Jun 17, 2025

Local

Uidori and Rangi Statues Unveiled in Uijeongbu City Hall Lobby

Uijeongbu marked the second anniversary of its 8th popularly elected administration by placing character statues on the ground floor of City Hall. The installation is linked to a social media photo challenge.

Archive · Jul 3, 2024

Local

National Fire Agency Introduces 119 Rescue Dog Character Ilgu

The National Fire Agency has introduced a 119 rescue dog character that the public chose and named. It is giving away 40 free emoticons on KakaoTalk and Naver.

Archive · Nov 30, 2023

Local

Yangpyeong County Unveils Tourism Character Yangchuni, Created by Its Own Officials

Yangpyeong County has unveiled Yangchuni, a sheep-shaped tourism character. County officials planned and created it themselves.

Archive · Aug 22, 2023

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Stories

Pouri, Byeolsan, Parangi and Gatpyeongi Film Hometown Love Donation Short Video

Public Agency Characters Reach the Finals of the 2026 Public Character Festival

Corporate and Club Mascots Team Up With Sports Teams in 2026

Cheonan Steps Up Tourism Marketing With Mascots NUBI and DDOWA

Public Mascots Reach Out Through Free KakaoTalk Emoticons

South Korean Local Governments Widen Paths to Mascot Merchandise in First Half of 2025

Uidori and Rangi Statues Unveiled in Uijeongbu City Hall Lobby

National Fire Agency Introduces 119 Rescue Dog Character Ilgu

Yangpyeong County Unveils Tourism Character Yangchuni, Created by Its Own Officials