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KBL Picks Capybara Character Basbara as Its Youngest Mascot With 52% of Fan Vote

A capybara-inspired character won 52% of a fan vote that drew about 4,000 ballots. It becomes the youngest member of the KBL lineup.

Archive · Nov 19, 2025

Local · Feature

Byeolsan, Joayong, Boogi and Seochi Win Grand Prizes at 2025 Character Awards

Yangju's Byeolsan, Yongin's Joayong, Busan's Boogi and Seodaemun's Seochi were among the grand prize winners. Six of the seven winners are local government characters.

Archive · Nov 2025

Business · Feature

Public Mascots Reach Out Through Free KakaoTalk Emoticons

The National Fire Agency, the Gangwon State Office of Education, Taebaek, Yongin and Yanggu gave away free emoticons. Most sets had 16 designs, and one reached up to 270,000 people.

Archive · Aug 2025

Local

Yongsan District Unveils Official VTuber Yongirang, Named by Residents

The rookie civil servant VTuber got its name through a public contest that drew 1,507 entries and a vote with 1,645 participants.

Archive · May 8, 2025

Local

Pocheon Unveils New Mascot Pouri, a Name Blending Pocheon and Uri

The name combines Pocheon and uri, Korean for "we" or "our." The city's existing characters, Oseong and Haneum, were also reworked.

Archive · Nov 11, 2024

News · Feature

Characters Take Their Place at Trade Fair Booths in July 2024

Fubon Hyundai Life Insurance and Shinhan Financial Group set up booths at a character licensing fair. KT and Dongduk Women's University also put their characters forward at fairs.

Archive · Jul 2024

Brands

Woori Bank Brings Back 'Wibee Friends' With a K-pop Idol Concept

Woori Bank has revamped its characters five years after they went inactive in 2019. A new member, Pudding, has joined the group.

Archive · Jan 29, 2024

Local

Buyeo County Unveils Geumdongi Friends Modeled on Gilt-Bronze Incense Burner

Buyeo County has created three new characters based on the Gilt-bronze Incense Burner of Baekje after a preference survey of 1,000 residents. It is also giving away free emoticons featuring them.

Archive · Jan 22, 2024

Local

National Fire Agency Introduces 119 Rescue Dog Character Ilgu

The National Fire Agency has introduced a 119 rescue dog character that the public chose and named. It is giving away 40 free emoticons on KakaoTalk and Naver.

Archive · Nov 30, 2023