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15 articles

Gangwon Mascots at a Glance, From Potato Ongsimi to Sisittakttaki

School characters make up the largest group. Wonju runs separate characters for the environment, quitting smoking and suicide prevention.

Nov 12, 2026

News · Analysis

The Mascot Directory by the Numbers: 5,091 Mascots

Local government mascots are the most numerous in the Mascot Directory. Public institutions and elementary schools come next.

Nov 10, 2026

Local

Gangneung's Haseullang Draws More Than 1,000 Visitors to Bread Festival Booth

More than 1,000 people visited Haseullang's promotional booth on the opening day of the Gangneung Bread Festival. The mascot also ran a giant doll photo zone at the noodle festival.

Archive · Oct 10, 2026

Local

Yangyang Pine Mushroom and Salmon Festival Unveils Four Official Characters

Songsongi and Solhalbae represent the world of the mountain, while Yeondongi and Daecheon Eommeom represent the world of the river. The festival's programs also follow the characters' story.

Archive · Sep 15, 2026

Local

Chuncheon Tourism Characters Bomnae Crew Hold First Pop-Up in City Hall Lobby

Six characters, including ones modeled on dakgalbi and makguksu, appeared at their first pop-up store. The event continued as a pop-up touring local tourist sites.

Archive · Mar 20, 2026

Local · Feature

New Characters and Design Contests Mark January 2026

Gwacheon and Guri unveiled new characters in January 2026. Gwangyang and the Sokcho City Museum turned to public participation and contests to choose theirs.

Archive · Jan 2026

News · Feature

New Faces and New Versions for Mascots in the First Month of the Year

Samcheokdongja got its first new look in 25 years. Soeburi gained an eco version, and Starkona hosted an event as an AI character.

Archive · Jan 2026

Local · Feature

Baekhodori and Todeogi Win Grand Prizes at 2025 Public Character Festival

Baekhodori of the Korea Sports Promotion Foundation and Todeogi of Gimhae won grand prizes. Ums Friends of Gangdong District and others took top excellence awards.

Archive · Sep 13, 2025

Business · Feature

Public Mascots Reach Out Through Free KakaoTalk Emoticons

The National Fire Agency, the Gangwon State Office of Education, Taebaek, Yongin and Yanggu gave away free emoticons. Most sets had 16 designs, and one reached up to 270,000 people.

Archive · Aug 2025

Local

Yanggu's Baekkobi Hosts Nine Scenic Views of Yanggu Pop-Up in Seoul's Yeonnam-dong

Yanggu County opened a pop-up in Yeonnam-dong where its mascot Baekkobi introduced the Nine Scenic Views of Yanggu. In August, the pop-up moved to Hyundai Department Store's Cheonho branch.

Archive · Apr 2, 2025

People · Feature

Names Chosen by Students and Staff: School Mascots of 2024

Chuncheon Mechanical Technical High School, Yonam Institute of Technology, Korea National University of Education and Anseong High School got mascots through contests in 2024. Students and school members picked the names.

Archive · Oct 2024

Business

Donghae City Character Goods Shop Sells 1,409 Items in One Month

The goods shop at a tourist information center took in about 9 million won ($6,500) in its first month. In November, the city announced plans for a character mini park along the Jeoncheon stream.

Archive · Aug 22, 2024

Local

Taebaek's Taeboomi Places Third in Gangwon Character Popularity Contest

Mascots representing 15 cities and counties in Gangwon State competed in a short-form video vote. Sokcho's Jjani and Raeyo took first place.

Archive · Jun 17, 2024

Local

Gangwon State Unveils Mascots Gangwoni and Teukbyeori for Its Launch

Gangwon State released the characters together with a new CI and a dedicated typeface to mark its launch. The designs, developed with the Gangwon Design Promotion Agency, were selected for a Good Design award.

Archive · Jun 9, 2023

Sports

Four Public Mascots Back Gun Syuung in K League Class President Election

Four public mascots, including Gimcheon's Osami, joined the K League mascot class president election. They backed Gimcheon Sangmu FC's Gun Syuung.

Archive · May 1, 2023